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Reports for every metric you want to keep tabs on.
TrackLink organizes demographic data collected from NetLink kiosks into clear and concise reports. Reports are available on everything from the success of marketing campaigns to data collection and usage statistics.

Marketing campaigns in TrackLink make it easy to extend your kiosk presence. Campaigns can be targeted to attract customers through large screensavers or promote items in interactive ads while customers are using the kiosk. Each campaign can be tailored down to the time that an ad may be best viewed. At the end of the campaign, TrackLink generates a report on the success of click through rates and impression levels, allowing you to quickly discover what works best to attract the customers you want.

TrackLink also allows you to collect leads and other user data through a variety of services. The most popular service, ePhotocards, allow kiosk users to take a picture of themselves and email a digital postcard that includes your marketing message. Quick Mail is very similar, but is just a text message. To collect more than just email addresses, contests and sweepstakes are the best way to have users input names, addresses, and the data you want.

Weekly and monthly reports are generated in TrackLink to show the usage on every kiosk deployed. These reports contain information about popular sites including average time online, number of pages viewed, and peak usage times. This data is key to driving traffic to the sites and links in your kiosk strategy.

Marketing Campaigns

  • Interactive Ads (224 x 497)
    Large format ad campaigns running concurrently with user browsing. Clicking the ad with link to the page of your choice.
  • Screensaver (800 x 600)
    Full screen marketing spot filling the screen when inactive. User activity interrupts the screensaver with the web page of your choice.
For marketing campaigns a report of metrics is generated, including click rates and impression levels. Artwork not included in base price.

Data Collection

  • ePhotocard
    • Instant patron snapshot with brief message
    • One design, network wide or customized per location
    • Branded with marketing message of choice
  • Quick Mail
    • One-way email for fast messages
    • Branded with marketing message of choice Contests
    • Promote specials or sweepstakes
    • Request specific user information
Data is stored and collected from each user based on your corporate privacy policy

Usage Reporting

  • Statistics of kiosk network usage
  • Unique groupings based on vertical markets or regional data
  • Marketing campaigns
  • Most Used Pages
  • Most Visited Domains
  • Specific site usage
  • Click throughs and impression levels


 
 
 for more information, please contact info@icatchernetwork.com